Instituted over 200 years ago, the US Library of Congress (LOC) is the largest library in the world, housing millions of books, manuscripts, images, and recordings. With its dual mission to support Congressional research and share its vast resources with anyone who takes advantage of its collection, the Library sought to combine its wealth of knowledge and available technologies to make its resources more accessible to visitors and online users.
Sapient provided strategic and project management leadership in re-launching the Library’s visitor experience, an important element of which was increasing collaboration and facilitating working relationships among departments across the Library. We also partnered with the Library to implement The Library of Congress Experience (LCE), an interactive presentation of multimedia exhibitions. Working with the client, Sapient established a single office of communication and planning and developed a plan to solicit monetary and in-kind donations.
As a result of our efforts, online engagement with the Library has increased substantially, with more than 80,000 registered users on the companion myLOC.gov site, which helps visitors plan their trip or virtually tour many of the exhibits. Private donations increased by $3 million after the development and distribution of the business plan to key contributors. The project was recognized as a ComputerWorld Honors Winner for its contribution to better society through the use of technology.